Simplie — Business Consulting

Clearer strategy. Practical AI. Fewer moving parts.

Simplie helps small and growing businesses cut through the noise — sharpening strategy, implementing AI tools that actually get used, and streamlining the processes slowing your team down.

Where we help
01
Business strategy that fits how your team actually operates
02
AI implementation grounded in real workflows, not hype
03
Process improvement that removes friction, not just adds tools
04
Bookkeeping & reporting your team can actually rely on
Independent consulting for small & growing businesses Strategy · AI · Operations Based in Atlanta, GA · Working with clients remotely
Services

Three ways we help your business run better

01

Business Strategy

A clear-eyed read on where your business stands and a practical plan to get where you're going — no jargon, no 80-page deck you'll never open again.

  • Growth & go-to-market planning
  • Competitive & market positioning
  • Operating model & org design
  • Decision support for major bets
02

AI Implementation

We identify where AI actually saves your team time and money, then implement it — with training so your people trust and use it, not just tolerate it.

  • AI readiness & opportunity audit
  • Tool selection & rollout
  • Workflow & automation design
  • Team training & adoption support
03

Process Improvement

We map how work really happens, find where it breaks down, and redesign it so things move faster with fewer handoffs and less rework.

  • Process mapping & diagnostics
  • Bottleneck & cost analysis
  • SOPs & documentation
  • Change management & rollout
04

Bookkeeping & Financial Reporting

Clean books and reporting you can trust, backed by over a decade of hands-on bookkeeping experience on every client relationship.

  • Bank reconciliations
  • Monthly, quarterly & annual P&L and balance sheets
  • Billing & collections support
  • Cost control & vendor management
Approach

How an engagement works

Step 01

Diagnose

We start by understanding your business, your team, and where things actually get stuck — not just what the org chart says.

Step 02

Design

We build a focused plan: the strategic moves, the tools, and the process changes that will move the needle first.

Step 03

Implement

We work alongside your team to put the plan into action, including hands-on AI setup and training where needed.

Step 04

Hand off

You end the engagement with documented processes, a team that knows how to run them, and a plan for what's next.

About Simplie

Corporate-grade strategy, built for businesses without a corporate-sized team.

Courtney Fogg, founder of Simplie
Courtney FoggFounder, Simplie

Most growing businesses don't have a strategy team, an operations lead, or the time to figure out AI. They have an owner doing too much, and processes that worked at ten people but creak at thirty. That's the gap Simplie fills.

Simplie is led by Courtney Fogg, who spent more than a decade in payments and fintech doing this work at scale — cutting operating costs, speeding up time to revenue, and keeping customers from walking out the door. As VP of Process Excellence at Fortis, she launched an offshore operations team that saved more than $400K in its first year and built an AI engineering team to streamline operations and improve the customer experience. Before that, she led the Risk Project Management Office at Corpay.

Now she works full-time with Simplie clients, bringing the parts of that playbook that actually move the needle — without the corporate overhead, the long timelines, or the 80-page deck.

01

Results, not just recommendations$400K+ in first-year savings from a single offshore operations launch. Every engagement is aimed at a number you care about: cost, cash, or customers.

02

AI your team will actually useBuilt and led an AI engineering team inside a payments company — so she knows the difference between an impressive demo and AI that holds up in daily operations.

03

Built for your sizeBig-company discipline, scaled down. We implement alongside your team and leave behind documented processes you can run without us.

Founder · Strategy, Operations & AI

Courtney Fogg

Former VP of Process Excellence at Fortis and VP of the Risk Project Management Office at Corpay. 10+ years in payments and fintech operations. MBA, Chapman University. Full-time on Simplie clients.

Bookkeeping Lead

Simplie Bookkeeping

Over a decade of hands-on bookkeeping experience — bank reconciliations, monthly/quarterly/annual financial reporting, and billing, collections & vendor management for small businesses.

Ready to simplify how your business runs?

Get in touch
Contact

Let's talk about your business

Tell us a bit about where things stand and where you want to go. We'll follow up to schedule an initial consult.

Location
Atlanta, GA · remote-friendly
Response time
Within 1–2 business days

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